The size of Bruce is approximately 149.6 square kilometres. The population of Bruce in 2006 was 627 people. By 2011 the population was 815 showing a population growth of 30.0% in the area during that time. The predominant age group in Bruce is 50-59 years. Households in Bruce are primarily childless couples and are likely to be repaying $1000 - $1399 per month on mortgage repayments. In general, people in Bruce work in a managers occupation. In 2006, 28.1% of the homes in Bruce were owner-occupied compared with 80.7% in 2011.